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Today’s Tip: I Command You To Use This Command!
Okay, maybe that's a little too direct, but I want to stress that the X-RAY Command will be your new best friend from now on! This command may fall short of fetching a ball or sitting at your feet to comfort you while you watch TV or read a book, but the dog pound just might see an increase in residents after you start using this networking strategy.The miracle command is site:
In the Google search bar, enter these 5 characters followed immediately by the website you want to X-RAY and keywords that you want to find on particular profiles, and the search engine will produce a goldmine of networking opportunities with people from your targeted companies.
To see this in action, cut, copy and paste the following command into the Google search bar:
site:www.linkedin.com "sears * past” (marketing) (" greater chicago area") (inurl:in | inurl:pub) -inurl:dir -intitle:directory
(just replace "sears" with your targeted company and "marketing" with your skill or skills)
From the results in Google, you can see over 20 LinkedIn profiles of employees that currently work at Sears, live in the Chicago area, and have the word "marketing" somewhere on their LI profile. These results produce a powerful list of the exact people that you should spend time contacting (via phone or E-mail) when you see a position that you are interested in. Most people see a marketing position at Sears on Careerbuilder and click APPLY. This is a mistake! Most jobs are obtained through employee referrals or networking. Besides, a lot of companies still offer employee referral bonuses to their employees that submit candidates that are hired by their company. It's a WIN-WIN for everyone (except the dog)!
1 Comment
This technique was demonstrated at one of your classes and I have been using it on a regular basis. The technique has enabled me to find hiring managers and securing interviews. Thanks Kevin